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36.161° N, -86.778° W
Nashville, TN USA
Nashville, TN USA
Directix is pioneering Laser Amplified Advertisements™ (LAAs™), which turn everyday structures into vivid, attention-grabbing displays. The Laser Amplified Billboard™ (LAB™) mounts directly to existing billboards, adding bold laser effects that bring new life to traditional ads. LABs™ increase impact while avoiding the high cost, power draw, and regulatory hurdles of digital screens.
Choose the billboard or customer location you want to enhance with laser projection.
Decide which part of the static design should feature the projected image.
Contact us, and we’ll evaluate the site and design options at no cost.
We’ll show you how the projection integrates with your artwork, so you know exactly what to expect.
From installing the projector on the billboard to ongoing maintenance, Directix manages everything for a smooth experience.
When your billboard creative changes, we update the projection design to match, keeping your ad sharp and relevant.
Studies show lighting effects can increase the effectiveness of billboard advertisements by 255%.
Digital billboards are costly for both owners and advertisers.
Our subscription delivers results at 80% less cost.
LABs enhance existing billboards without overwhelming communities with bright screens or added clutter. In San Jose, over 85% of residents strongly opposed new digital billboards.
Standard size digital billboards can consume more power in a year than a 5-unit apartment complex. The benefit of using coherent laser light is that the LABs use the about the same as an 80 watt light bulb.
With Directix, there’s no massive outlay — just a modest setup fee and a simple monthly subscription. Installing a digital screen can run $120K to $365K upfront.
I tried to recall the last billboard I saw and couldn’t. Something like this would catch my eye and I’d certainly remember it."
Directix’s laser truly amplified the image and brought it to life! I can definitely see how it would benefit any company using outdoor advertising and make anyone take a second glance!"
I’d definitely consider this kind of laser light display for future outdoor advertising—it makes a logo pop in a way that would really grab attention and stick in people’s minds."
Every impression counts. By combining proven visual science with responsible design, Laser Amplified Billboards™ help advertisers capture more attention while keeping communities on their side
