Effectiveness of Lighting Effects

Research Overview

Neuro-Insight research found that enhanced displays can be up to 2.55× more effective at capturing attention than static billboards. Laser Amplified Billboards™ apply this principle in a cost-effective way that boosts visibility without the drawbacks of digital screens.

Testimonials

I tried to recall the last billboard I saw and couldn’t. Something like this would catch my eye and I’d certainly remember it."

Michael L.

Program Manager @ Docuspace

Directix’s laser truly amplified the image and brought it to life! I can definitely see how it would benefit any company using outdoor advertising and make anyone take a second glance!"

Erika J.

Project Coordinator @ Maximus

I’d definitely consider this kind of laser light display for future outdoor advertising—it makes a logo pop in a way that would really grab attention and stick in people’s minds."

Rebecca H.

President @ PixSeat