Industry Research

Performance Overview

According to the 2023 OAAA / Morning Consult OOH Ad Study, 43% of adults who noticed an OOH ad made a purchase online. At the same time, 40% of adults said they hadn’t noticed a single billboard in the past week. This is where Laser Amplified Billboards™ create real value by making ads stand out.

Testimonials

I tried to recall the last billboard I saw and couldn’t. Something like this would catch my eye and I’d certainly remember it."

Michael L.

Program Manager @ Docuspace

Directix’s laser truly amplified the image and brought it to life! I can definitely see how it would benefit any company using outdoor advertising and make anyone take a second glance!"

Erika J.

Project Coordinator @ Maximus

I’d definitely consider this kind of laser light display for future outdoor advertising—it makes a logo pop in a way that would really grab attention and stick in people’s minds."

Rebecca H.

President @ PixSeat